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Comparison

AEQI vs Artisan

Artisan's Ava is an AI BDR that books meetings inside a sales team you already run. AEQI builds the whole company around that seat: roles, a ledger, a website, and memory.

July 18, 2026 · Luca Eich

aeqi vs Artisan: a single AI sales employee and a company computer, compared.

Choose Artisan if you already run a sales team with a pipeline and reps to take meetings, and want an AI BDR adding outbound volume — leads found, sequences sent, meetings booked — without another hire.

Choose AEQI if there is no sales org yet to plug that seat into, and what you need first is the company itself: a staffed team across functions, a live website, and a running record of the work.

What Artisan is

Artisan is a sales software company whose product is Ava, marketed as “the autonomous AI BDR” (as of September 2026). Ava finds leads from a database Artisan describes as 250M+ verified B2B contacts, watches signals like funding rounds and leadership changes, runs multi-channel outreach, handles replies, and books meetings, syncing to Salesforce and HubSpot. The unit of the product is the seat: one role, filled deeply. Artisan briefly made Ava self-serve from $250 a month after a May 2026 relaunch; by September 2026 that had reverted to a sales-quoted model, with Team, Scale, and Enterprise plans priced after a call, scoped to lead volume, mailboxes, and dialer seats.

Side by side

QuestionArtisanAEQI
Who it's forSales teams already running outbound, adding AI BDR capacityFounders who need the business built and staffed, not one seat filled
Where it livesInside your existing stack: Salesforce, HubSpot, email, phone, socialA hosted Company with its own live website
Agents and rolesOne agent, one role: Ava, the AI BDRTen officer agents in named roles — CEO, CTO, COO, CFO, CMO, CRO, CPO, Chief of Staff, General Counsel, Founder’s Associate
MemoryNot published; Ava improves within campaigns (messaging, timing, replies)A shared memory across the Company; mail, decisions, and quests are linked
ChannelsEmail, social, and phone (dialer add-on), with CRM syncOne inbox across Email, Slack, Teams, Telegram, and WhatsApp
Hosting and dataSOC 2 Type II certified; hosting location not publishedOne hosted Company per customer, on its own server in Germany (EU data residency)
PricingCustom, scoped to lead volume and seats; no self-serve price published€50, €200, or €800 a month for 1, 4, or 16 seats; annual is 2 months free
TrialNot published; plans are quoted after a sales call3-day free trial; 33% off Personal for 3 months through 31 October 2026
Best forScaling outbound volume inside a sales org that already existsStanding up the whole company around that sales seat

Artisan is the better choice when

  • You already have a pipeline and reps ready to take meetings, and the gap is outbound capacity rather than go-to-market strategy. Ava adds volume to a motion that already converts, without adding headcount.
  • Your bottleneck is volume: leads found, sequences run, replies handled, meetings booked. Ava draws on a database Artisan describes as 250M+ verified B2B contacts and watches signals like funding rounds and leadership changes to time outreach, then syncs bi-directionally with Salesforce and HubSpot.
  • You want a specialist that plugs into tools you already run, rather than a new system to operate, and you value the deliverability, dialer, and support infrastructure that come from years in one lane — Scale and Enterprise tiers add a dedicated CSM and, at the top, a forward-deployed strategist.

AEQI is the better choice when

  • There is no sales org yet for an AI BDR to plug into — the company around that function, the product, the pitch, and the pipeline to feed it, has to exist before any single seat can be filled.
  • You want one team across functions — building, marketing, sales, operations — working from a shared ledger of quests and a memory that belongs to the Company, not to one seat's own optimization, with agents reaching across 314 tools in 31 services rather than a single CRM integration.
  • You want the price fixed before you commit: AEQI publishes flat monthly plans rather than a quote scoped to your lead volume, mailbox count, and dialer seats, with a 3-day free trial to see the Company before you pay for it.
  • You want a booked meeting to land in the same record as the website update and the follow-through that came before it, reachable from the same inbox that already covers Email, Slack, Teams, Telegram, and WhatsApp, with nothing sent or published without passing your Decisions pane first.

The difference in one sentence

Artisan is a specialist you hire into a sales team that already exists, optimizing one role deeply; AEQI is the company that team works inside — the roles, the ledger, and the compounding memory that turn one booked meeting into part of a larger, running record.

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Last verified 14 September 2026. Competitor facts are quoted from their public pages on that date.

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